A Little Bit of Sexy, a Lot of Power

by Jamak Khazra on October 28, 2009

A little bit of sexy, a lot of power- That is what my Business School friend Christine, now a high performing investment banker called Bluesuits Fall Collection at first glance.  I loved her reaction and decided to use her description for our Fall video promo campaign.
This fall we are showing several office appropriate pieces that are also true wardrobe builders or better yet, investment pieces. I will write about the collection pieces in upcoming posts.  This post is more about our recent photo shoot and the video. The inspiration was my favorite era, the 60s, Alfred Hitchcock movies and the very beautiful New York landmark, The Plaza Hotel. Please do share your reaction and specially if you have favorite pieces.  Do you think this video communicates Bluesuits brand?

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